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Man shooting over stubble with a semi-auto shotgun

Gun Mart TV

Gun Mart TV logo

Gun Mart TV

PUBLICATION: DIGITAL

CATEGORY: HUNTING & SHOOTING

WEBSITE: @GunMartTV

01. Introduction

Gun Mart TV serves as a valuable video content platform for the shooting community, offering a rich array of visual content that complements the print and digital offerings of Gun Mart magazine. As an extension of the well-established Gun Mart brand, which has been a trusted source in the firearms industry since 1981, Gun Mart TV brings expert reviews, product demonstrations, and shooting techniques to life through engaging video content. This visual medium enhances the understanding of complex topics, showcases the latest gear, and offers practical tips that can be difficult to convey through text alone. By providing this dynamic content, Gun Mart TV not only educates and informs but also fosters a sense of community among shooters, connecting viewers with experts and fellow enthusiasts in a way that enriches the overall shooting experience.

In an era where visual content is paramount, Gun Mart TV offers an invaluable resource for both seasoned enthusiasts and newcomers alike. Our commitment to delivering trustworthy and engaging content is essential for promoting responsible shooting practices and celebrating the rich traditions of our sport.– Ed Jackson, Editor, Gun Mart

02. Our demographic

Gun Mart TV’s audience demographic closely mirrors that of The Shooting Show, with 95.6% male viewers and 4.4% female viewers. This similarity suggests that both channels are attracting a comparable audience within the broader shooting and firearms community. The age distribution for Gun Mart TV is also identical to The Shooting Show, with 89.5% of viewers aged between 18 and 64. This consistency across channels indicates that there may be a typical demographic profile for online shooting sports content, with a strong male skew and a focus on working-age adults. The data for both The Shooting Show and Gun Mart TV suggests that there might be opportunities to expand their audiences by creating content that appeals to women and viewers outside the 18-64 age range.

  • Demographic: 94.5% male, 5.5% female
  • Age: 89.5% of viewers are 18-64

03. Our reach

Gun Mart TV, the YouTube channel associated with the renowned Gun Mart platform, has established a significant presence in the online shooting community. With an impressive 18.6 million lifetime views, the channel has captivated audiences for a total of 669,000 hours – equivalent to over 76 years of continuous viewing. This substantial engagement is further evidenced by its loyal following of 32,200 subscribers, who regularly tune in for the latest content on firearms, shooting sports, and related gear. These numbers underscore Gun Mart TV’s influence and its role as a valuable resource for shooting enthusiasts seeking expert reviews, demonstrations, and insights into the world of firearms.

  • Subscribers: 32,200
  • Lifetime views: 18,600,000
  • Hours watched: 669,000

Get in touch

Want to work with Gun Mart TV?
Get in touch with the Editorial or Sales teams below and start your journey today. 

Editorial

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Sales

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